Niiyama lures

Made in Hawaii and sold fresh from Hawaii ~

One of the best and proven baitfish around the world is the ballyhoo and the flying fish (Malolo).

Lures are very unique and detailed and swims very good being keel weighted.

Jon Niiyama has designed true fish killers proven many times over on huge tunas and wahoo mostly but any and all other pelagic Fish such as mahi-mahi and all Billfish will not shy away from these killer baits if given the chance!

Jon has worked with legend lure makers such as Joe Yee, Dennis O’dagiri and others! 

Pull it to have that chance of a fish of a lifetime!! Support local!